Wednesday, October 29, 2008

BrandWavesByeBye

Today in the UK we witnessed the ritual public humiliation of those found to affront the public taste. They are Russell Brand and Jonathan Ross, two very naughty man boys, Russell now in his thirties and Jonathan in his late forties. Their BBC paymasters suspended them, on full pay. They had broadcast a very offensive radio 2 show and it has created a tsunami of a reaction and become an even bigger issue this week than the credit crunch.

Russell Brand said, “I think it was a really, really silly thing to do. It happened in the spirit of the moment, I didn’t want to upset Andrew Sachs, particularly because I really admire him and his work as an actor. I didn’t want to apologize publicly before because it might seem I was apologizing for the reaction rather to the person I had offended. The reason I hadn’t apologized to Georgina, and I do intend to, is because I’m frankly embarrassed to do so.” It’s a great pity that Brand waited until there was a huge public revulsion before he offered a proper and fulsome apology.

Brand then resigned from his radio show. A contrite looking Brand went on to say, “ I was silly enough to speak without thinking, and I shouldn’t have done so. I apologize to Andrew Sachs for any upset I might have caused him.”

Andrew Sachs, the main offended party said, “These are two performers, I’m a performer, sometimes, you get it very wrong, and then you have to do better.” His granddaughter, Georgina, who Brand and Ross had said intimate things about said, “I’m thrilled because justice has been done.”

Ross’s Friday show recording was cancelled tonight. As Ross said, “It was juvenile and a stupid error of judgment.”

Of course something had to be done, and seen to be done. I called for the dismissal of both these men for their outrageous, illegal and obscene phone calls to the actor Andrew Sachs. I won’t recount the whole incident; you can look up my previous blog, and the millions of other articles and blogs that this controversy has generated in the last days.

Suffice it to say that the men have, apparently now realized that they have really screwed up. The BBC went into full grovel mode, with a succession of their middle and finally most senior management issuing total and self abasing apologizes.

Of course this was too little and too late. The BBC has been behind the curve on this issue throughout, which is incredible in these days of emergency preparedness for any and all contingencies. If they had dealt promptly with this unfolding problem would have been diminished to almost no significance.

As it is the number of complaints to the BBC has, so far, topped 27,000 with something like 99.5% apparently against Brand and Ross. There are also some people, almost all younger, and mostly the more youthful demographic of radio 1, who argue that these are just edgy comedians pushing at the limits of what’s acceptable as modern comedy is meant to do.

Now the BBC must hold a very fast enquiry and tell us how this pre-recorded program was allowed on air?

Russell Brand and Jonathan Ross were clearly bouncing off each other, and the safety net is supposed to be the production team.

So how was it then possible that the producer could play this material and then OK it for broadcast?

What kind of training did this producer receive?

How could the producer have made this judgment after telephoning Andrew Sachs to discuss his feelings about what was proposed, and despite Sachs asking the producer not to broadcast it?

Why were there no BBC guidelines for this scenario in place for an obviously inexperienced producer?

It’s bad enough that this kind of show could get on air, let’s make certain it doesn’t happen again. But we don’t want to throw out the baby with the bathwater. We still want comedy, and edgy is fine, but that doesn’t mean its open season on those that can’t defend themselves.